Smart Money

Smart Money
I’ve been contacted by Ken Bensinger, a writer for Smart Money magazine, who is working on an article about artists who sell their artwork exclusively over the Internet. He got my name from Tahlia Lempert, an artist from whom I purchased three paitings last year after seeing her website. I explained to Ken that my purchase of those painting from a website, and not a gallery, was driven primarily by my desire to finish decorating my condo and the fact that I have so little time to visit galleries and shop generally. A point of his article is that people may not be too willing to purchase paintings, which can be expensive, through an e-commerce transaction without seeing them in person. It is difficult to evaluate artist quality after seeing paintings only in photographs posted on a website. I agreed. The paintings I purchased were not too expensive, and, indeed, if they were any more expensive I probably would not have purchased them sight-unseen. I did mention that to be safe, I had a colleague visit Taliah’s studio in NYC and got a thumbs up there. We’ll see if I appear in his article. It sounds like I might.

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